What Is Wine Tourism ?

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The link between wine tourism and culture, history and lifestyle and the contribution of this segment to the development of the sector has been widely discussed during the 1st UNWTO Global Conference on Wine Tourism held in the Kakheti region in Georgia.

During two days (7-9 September) the event convened over 200 participants including policy makers and tourism experts from nearly 50 countries.

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International Tourism Continues To Grow

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2016 started on a strong note for international tourism. International tourist arrivals grew by 5% between January and April 2016 according to the latest UNWTO World Tourism Barometer. Results were robust across almost all subregions and many destinations reported double-digit growth. Prospects for May-August remain positive, with around 500 million tourists expected to travel abroad in the Northern Hemisphere summer holiday peak season.

Destinations worldwide received 348 million international tourists (overnight visitors) between January and April 2016, some 18 million more than the same period last year (+5.3%). This follows an increase of 4.6% in 2015, and could make 2016 the seventh consecutive year of above-average growth, with international arrivals increasing by 4% or more every year following the crisis in 2009.

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